European Regional Development Fund
Basics of Google Analytics - 2019/03/20
- Date: -
- Location: Univerzitný technologický inkubátor STU
- Project acronym: EYES
- Project registration number: SKHU/1601/4.1/103
- Website: http://bvk.hu/eyes/
- Event organized by: Univerzitný technologický inkubátor STU
- Contact person: Marian Zajko
- E-mail address: marian.zajko@stuba.sk
- Language of event: English
- Interpretation: no
- Registration is needed: yes
- SKHU/1601/4.1/103 (15)
Institute of Management of the Slovak University of Technology (IM STU) in Bratislava, Partner of the Interreg SKHU EYES project announces the seminar on „Basics of Google Analytics” in co-operation with the IT Academy s.r.o. in Bratislava – 20 March, 2019
Content
The following themes will be discussed:
- what is Google Analytics and how to find one´s way in it,
- why to work with Google Analytics,
- what is the meaning of individual metrics and how to work with them,
- how to find useful reports in Google Analytics,
- how to acquire relevant data and information on the status of your web page,
- how to work correctly with reports not to get lost in them,
- how users behave on a web page,
- how to identify weaker points in the web which lead to user losses.
Attached documents
